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Buffalo Bills

2025 season · 17 games

Play caller

Joe BradyHC

HC Joe Brady · OC Pete Carmichael

Pecking order Targets Backfield Red zone Vacated

Neutral pass rate

50%

NFL Rank: 30th

How often this offense throws when the score is close and the clock isn't forcing it — the cleanest read on what the coach actually wants to do. Pass-first teams support more startable fantasy players than run-first ones.

Pace · sec/snap

34.4s

NFL Rank: 32nd

Seconds between snaps in neutral game script. Fast teams fit more plays into the same 60 minutes, and every extra play is another chance at a touch for someone you rostered.

Points / game

28.3

NFL Rank: 4th

Offensive scoring rate. Touchdowns are the most valuable and least predictable thing a fantasy player can do, and they're far easier to hit on an offense that reaches the end zone every week.

RZ trips / game

3.94

NFL Rank: 3rd

Drives per game that reach the opponent's 20. It's the closest thing to a touchdown-supply number: the more often an offense gets inside the 20, the more scores there are for its backs and receivers to split.

Top third of the leagueMiddleBottom third

Pass rate 49%NFL Rank: 31stShare of all plays that were pass attempts, every situation included. Unlike the neutral rate above, this one carries game script with it — a team that trailed all year looks pass-happy here whether it wanted to be or not.PROE -3.5NFL Rank: 19thPass Rate Over Expected. Given the down, distance, field position, score and clock, a model says how often an average NFL team would throw; PROE is how far this offense sat above or below that. +4 means it threw four percentage points more than the situation called for — pass-happy by choice, not because it was losing. Negative means run-first by design.Plays / game 63.6NFL Rank: 9thTotal offensive snaps per game — the size of the pie every skill player on this roster is splitting.

Pecking order

Weighted opportunities per game

James CookRBEarly DownsTwo-Minute

21.7

309c · 40t · 56% snaps

Khalil ShakirWR

9.0

1c · 95t · 56% snaps

Keon ColemanWR

7.4

0c · 59t · 51% snaps

Dalton KincaidTE

6.1

0c · 49t · 27% snaps

Ray DavisRB

6.0

58c · 13t · 15% snaps

Ty JohnsonRB3rd Down

5.8

50c · 33t · 30% snaps

Josh PalmerWR

4.6

0c · 37t · 35% snaps

Dawson KnoxTE

4.6

0c · 49t · 58% snaps

Gabe DavisWR

4.5

0c · 18t · 21% snaps

Elijah MooreWR

3.5

6c · 17t · 16% snaps

Tyrell ShaversWR

3.5

0c · 23t · 39% snaps

Jackson HawesTE

2.2

0c · 19t · 43% snaps

Target distribution

Share of team targets

Target share

Josh Allen

56%

NFL Rank: 23rd

Khalil Shakir20%

Keon Coleman12%

Josh Palmer8%

25%

NFL Rank: 11th

Dawson Knox10%

Dalton Kincaid10%

18%

NFL Rank: 13th

James Cook8%

Ty Johnson7%

Top 3 per position · players below 5% of team targets are left off

Backfield

Lead back holds 74% of RB carries

Bell CowBackfield share

74%

14%

12%

James CookEarly DownsTwo-Minute

74% carries · 56% snaps · 46% RB targets

Ray Davis

14% carries · 15% snaps · 15% RB targets

Ty Johnson3rd Down

12% carries · 30% snaps · 38% RB targets

Backfield roles

Who owns each job

Early Downs

383 total

James Cook292 of 383

76%

First and second down — the carries that build a floor. The percentage is that player's share of the team's early-down carries.

3rd Down

477 total

Ty Johnson246 of 477

52%

Passing downs — where the receiving work lives. The percentage is that player's share of the team's third-down snaps.

Two-Minute

57 total

James Cook36 of 57

63%

Hurry-up drives — on the field when the offense throws. The percentage is that player's share of the team's two-minute opportunities.

Goal Line

43 total

Josh AllenQB17 of 43

40%

Inside the 5 — the carries that become touchdowns. The percentage is that player's share of the team's goal-line carries, quarterbacks counted.

Red zone

Inside the opponent 10

PASS 37%NFL Rank: 30th

RUN 63%NFL Rank: 3rd

James CookRB59 opps · 14 TD

Josh AllenQB27 opps · 14 TD

Ty JohnsonRB23 opps · 5 TD

Khalil ShakirWR13 opps · 4 TD

Dawson KnoxTE12 opps · 4 TD

Ray DavisRB11 opps · 2 TD

Personnel groupings

Share of offensive snaps

11 — 1 RB, 1 TE, 3 WR

62%NFL Rank: 15th

12 — 1 RB, 2 TE, 2 WR

11%NFL Rank: 29th

21 — 2 RB, 1 TE, 2 WR

9%NFL Rank: 9th

Other groupings

18%NFL Rank: 4th

Vacated opportunity

2025 usage now off the BUF roster

12%

of targets · 57 tgt

27th most in NFL

of carries · 10 car

29th most in NFL

Elijah MooreWR17t · 6c→ PHI

Gabe DavisWR18tFA

Brandin CooksWR11tFA

Curtis SamuelWR9tFA

Reggie GilliamRB2t · 2c→ NE

Mitchell TrubiskyQB2c→ TEN

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2025 season data · Updated Jul 27, 2026